£25 including VAT
Stop Waiting to Be Strategic
Recognise where you already exercise judgement and influence, then build a stronger contribution.
You may already contribute strategically without having the language or evidence to recognise it. This guide helps you distinguish execution, improvement and influence, identify the decisions you shape and communicate the value of that contribution in terms your organisation understands.
In short: a coaching guide and workbook for EAs and PAs who have been told to be more strategic, covering separating what you execute, improve and influence, understanding the business context, choosing a problem you can genuinely influence, showing influence credibly and building the habit. Five coaching stages, 14 guided prompts and 38 fill-in spaces, as an online workbook and a 29-page PDF, for £25 including VAT.
What this guide will help you achieve
I hear ‘be more strategic’ all the time, often from people who cannot explain what they mean by it. That is not helpful. You may already be influencing decisions, spotting risks and improving the way the business operates without recognising those things as strategic contribution. We are going to separate what you execute, what you improve and where you influence outcomes.
How the guide works
Five coaching stages, each with practical next moves, 14 guided coaching prompts and 38 fill-in spaces you can complete online or in print. Every stage ends with what to do next, and the guide closes with a conversation you can practise, a note on what to do when it does not go to plan and your own 30, 60 and 90 day route.
- Stage 1: Stop confusing strategic work with impressive language
- Stage 2: Understand the business context
- Stage 3: Choose a problem you can genuinely influence
- Stage 4: Show influence without claiming someone else’s decision
- Stage 5: Build a habit of strategic contribution
Who it is for
- An EA or PA who has been told to be more strategic and would like to know what that actually means on a Tuesday.
- Anyone whose executive values them but still describes the role in terms of logistics.
- An assistant who wants evidence of strategic contribution for a review, a promotion case or a new role.
What you get
The interactive online workbook, which saves your answers on your own device, and the same guide as a 29-page PDF to print and write in. Both are yours straight after payment and are emailed to you as well. £25 including VAT.
This is guide 06 of 12 in The eavolve Coaching Guides, and it is also included in the The Strategic EA bundle with The Executive Time and Capacity Audit and The EA Decision Making and Autonomy Framework for £49.
Questions before you buy
It means influencing outcomes rather than only executing tasks: understanding the business context, spotting risks early, improving how things work and shaping decisions through the information and judgement you bring. Stop Waiting to Be Strategic separates what you execute, what you improve and where you influence, so you can see the strategic contribution you may already be making.
Choose a problem you can genuinely influence, work on it in a way that leaves evidence, and describe the result in terms the organisation uses, without claiming someone else’s decision. The guide’s fourth and fifth stages cover showing influence credibly and building it into a habit rather than a one-off.
Each guide comes two ways. The interactive online workbook opens in your browser, saves your answers on your own device as you go and can be printed or saved as a PDF at any point. The same guide is also supplied as a 28-page PDF if you would rather print it and write by hand. Both are yours straight after payment, and the links are emailed to you as well.
Payment is taken by Stripe. As soon as it goes through you are taken to your download page, where every guide you have bought is listed, and the same links are emailed to the address you used at checkout. If anything goes wrong, email emily@eavolve.co.uk and we will send the guide directly.
No. It is a coaching guide and workbook built around one challenge, written so it feels as though your eavolve coach is sitting alongside you. You work through five stages at your own pace, with practical next moves at the end of each one, and you can come back to it as the conversation comes round again.
Yes. Stripe sends a receipt that includes VAT, which most organisations accept for expenses. If you need a formal invoice, email emily@eavolve.co.uk before you buy. The Business Case for EA Development guide walks through how to ask for development funding if that is the conversation you are facing.
Every guide points to the next step if you want one. One-to-one coaching with Emily or Lily goes deeper on your own situation, and a free 30-minute discovery call is the place to work out whether that would help. Prices for coaching are on the EA & PA Coaching page.
